The complete copywriting Blog
Trigger Marketing – Are you using triggers correctly on your campaigns?
Using triggers in your copywriting and marketing campaigns can help to keep your product or service front of mind for those people you’re reaching out to.
Google’s 2020 Broadcore Update – What it means for you
Google rolled out their Broadcore algorithm at the end of 2020. However, it’s not too late to make some tweaks to boost your website’s performance.
How power words can make your copy more powerful
Power words in your writing can help your copy pack a harder punch, making your words more visible and more memorable. Here’s I explain which power words to use in your writing and how to use them.
The Oxford Comma
So, what is the Oxford comma and why is it so controversial?
The Oxford comma is a comma in a list that is placed right before the conjunction.