How power words can make your copy more powerful

How power words can make your copy more powerful

COPYWRITING ENHANCE YOUR IMPACT WITH POWER WORDS IN YOUR COPY  Power words. The words that tug on the heart strings and demand the attention of readers the second they open the page. I’m sure you can already think of a few; free, now, fast, love. There are so...
The Court Case that Finally Ruled on the Oxford Comma

The Court Case that Finally Ruled on the Oxford Comma

COPYWRITING The court case that finally reuled on the  oxford comma  The Oxford comma; one of the biggest sources of controversy in the English language.   What is the Oxford comma, when should you use and should you use it… really?  The Oxford comma was named...